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ClickFunnels pricing is $97, $197, or $297 a month on the three standard plans, or $81, $164, and $248 billed yearly, plus a $5,997-a-year Dominate tier. There is no free plan and no transaction fee. Every plan has unlimited funnels right now, which the pricing page marks as a limited-time promotion.
| Plan | Monthly | Annual (per mo) | Contacts | Courses | Key limits |
|---|---|---|---|---|---|
| Launch | $97 | $81 | 10,000 | 3 | 1 workspace, 2 team members, 5 domains |
| Scale | $197 | $164 | 75,000 | 6 | 5 workspaces, unlimited domains |
| Optimize | $297 | $248 | 150,000 | 10 | 10 workspaces |
| Dominate | Annual only | $5,997/yr | Highest tier | Highest tier | Everything, including the affiliate center |

What changed
The plan names have changed several times since 2023: Basic, Pro, and Funnel Hacker; then a $147, $197, $297 ladder; now Launch, Scale, Optimize, and Dominate. The funnel and page caps from the older plans are gone. If a page you read shows twenty funnels or a hundred pages as limits, it is describing a plan that no longer exists.
Which plan a solo business lands on
Launch. Ten thousand contacts, three courses, and five domains cover a one-person business for a long time. Scale is for teams and agencies that need separate workspaces. The affiliate center, for running your own affiliate program, sits above Launch, so budget for that if affiliates are part of the plan.
The trial and the charge
Fourteen days, card required. Reviewers describe being billed for Scale after trialling Launch, so read the plan name on the confirmation email. There is a 30-day money-back guarantee. Annual billing is a year’s commitment, and annual refunds are a common complaint.
Is ClickFunnels worth $97?
Yes, if you run paid traffic, split-test every week, or have a team in the account. The editor and the training are the best in the category. No, if you are one person running one or two funnels, because the same funnel mechanics exist on cheaper tools and the extra $80 buys polish you will not use.
What the same funnel costs on systeme.io
A first funnel with a checkout runs on the free plan. The trade is spelled out on systeme.io vs ClickFunnels.
Free plan, no card. Affiliate link; we earn a commission on paid plans.
Frequently asked questions
Is there a free ClickFunnels plan?
No. ClickFunnels offers a 14-day trial with a card on file, then $97 a month on Launch.
How much is ClickFunnels a year?
$972 for Launch, $1,968 for Scale, and $2,976 for Optimize on annual billing. Dominate is $5,997 a year.
Does ClickFunnels charge transaction fees?
No. You pay only your payment processor.
Which ClickFunnels plan includes the affiliate program?
Not Launch. The affiliate center for running your own program sits on a higher tier; check the plan comparison table on the pricing page for the current placement.
Related: free ClickFunnels alternatives, systeme.io pricing, best free funnel builders.